Privacy Policy

Signal ("we," "us," or "our") operates the website at readsignal.io (the "Site"). This Privacy Policy explains what information we collect when you visit the Site, how we use it, the third parties we work with — including advertising partners such as Google — and the choices you have. By using the Site, you agree to the practices described here.

Information we collect

We collect information in three ways:

  • Information you provide. If you subscribe to our newsletter or contact us, we collect the information you submit, such as your name and email address.
  • Information collected automatically. When you visit the Site, we and our service providers automatically collect technical information such as your IP address, browser type, device type, operating system, referring URLs, the pages you view, and the dates and times of your visits.
  • Cookies and similar technologies. We and our partners use cookies, web beacons, and similar technologies to operate the Site, remember your preferences, measure traffic, and — through our advertising partners — deliver and measure advertising. See "Cookies and advertising" below.

How we use your information

We use the information we collect to operate, maintain, and improve the Site; to understand how readers engage with our content; to send newsletters and editorial updates to subscribers who request them; to respond to your inquiries; to display and measure advertising; and to protect the Site against fraud, abuse, and security threats.

Cookies and advertising

Signal is supported in part by advertising. We use third-party advertising companies, including Google, to serve ads when you visit the Site. These companies may use information about your visits to this and other websites in order to provide advertisements about goods and services that may interest you.

Google AdSense and third-party vendors

Third-party vendors, including Google, use cookies to serve ads based on your prior visits to this website or other websites.

Google's use of advertising cookies enables it and its partners to serve ads to you based on your visit to Signal and/or other sites on the internet.

Your advertising choices

You may opt out of personalized advertising by visiting Google Ads Settings. You can also opt out of a third-party vendor's use of cookies for personalized advertising by visiting www.aboutads.info or Your Online Choices (EU). In addition, you can control cookies through your browser settings; note that disabling cookies may affect how the Site functions.

For more information about how Google uses data when you use our partners' sites or apps, see Google's Privacy & Terms.

Analytics

We use privacy-conscious analytics to understand aggregate traffic and usage patterns — for example, which articles are read most. These analytics help us improve our content and the reading experience. Analytics providers process technical data such as page views and referrers on our behalf.

How we share information

We do not sell your personal information. We share information only as follows:

  • Service providers who help us operate the Site (such as hosting, email delivery, analytics, and advertising partners), who may process data only on our instructions.
  • Legal and safety reasons, when we believe disclosure is reasonably necessary to comply with the law, enforce our terms, or protect the rights, property, or safety of Signal, our readers, or others.
  • Business transfers, if Signal is involved in a merger, acquisition, or sale of assets, in which case we will provide notice before your information is transferred and becomes subject to a different privacy policy.

Data retention

We retain personal information for as long as necessary to fulfill the purposes described in this policy, unless a longer retention period is required or permitted by law. Newsletter subscribers can unsubscribe at any time, after which we remove their address from our active mailing list.

Your rights

Depending on where you live, you may have rights over your personal information, including the right to access, correct, delete, or restrict its use, and the right to object to certain processing.

EU/UK (GDPR)

If you are in the European Economic Area or the United Kingdom, you may exercise your rights of access, rectification, erasure, restriction, portability, and objection, and you may lodge a complaint with your local data protection authority. Where we rely on consent (for example, for personalized advertising cookies), you may withdraw it at any time.

California (CCPA/CPRA)

If you are a California resident, you have the right to know what personal information we collect, to request deletion, and to opt out of the "sale" or "sharing" of personal information as those terms are defined under California law. We do not sell personal information for money. To exercise any of these rights, contact us using the details below.

Children's privacy

Signal is intended for a professional, adult audience and is not directed to children under 13 (or the equivalent minimum age in your jurisdiction). We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us and we will delete it.

Data security

We use reasonable technical and organizational measures to protect the information we hold, including encryption in transit (HTTPS). No method of transmission or storage is completely secure, however, and we cannot guarantee absolute security.

International visitors

Signal is operated from, and our service providers may process data in, the United States and other countries. By using the Site, you understand that your information may be transferred to and processed in countries whose data protection laws may differ from those in your country.

Changes to this policy

We may update this Privacy Policy from time to time. When we do, we will revise the "Last updated" date at the top of this page. Material changes will be made prominent on the Site. Your continued use of the Site after changes take effect constitutes acceptance of the revised policy.

Contact us

If you have questions about this Privacy Policy or wish to exercise your rights, contact us at privacy@readsignal.io or through our contact page.